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Media guru, Jeff Jarvis mentions “the link economy” often in his arguments against charging for content online. He has even said that “the link economy” is part of a profound, fundamental change in our economy. However, when pressed to explain the details of “the link economy,” he becomes rather cagey and deflects questions as personal attacks or somehow not understanding how he thinks the web works.

In the very least, “the link economy” is a misnomer. I’d go as far to say that it really just means the same as “website traffic is good,” which is not such a significant observation. However, an unfortunate characteristic of the web is that catchy ideas like this can spread like wildfire nonetheless because the sentiment it conveys is appealing to enthusiastic lovers of the web.

My opinion is that someone with Jarvis’ stature as an author, new media thought leader, consultant, professor of journalism, etc.—someone who …

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Passed the HFI—Certified Usability Analyst Exam (CUA)

January 7, 2008 at 5:57 am

I’m very happy and relieved that I passed the Human Factors International—Certified Usability Analyst Exam. I believe my experience taking the exam is atypical in that I passed the test without taking any of their seminars.

I was very interested to see if I could pass the exam as a benchmark …

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I am a web designer located in Avon, Connecticut. I currently work in the eBusiness department at Health Net (health insurance) on a variety of large and small projects. I have a passion for all aspects of visual design and interaction design.

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